What is digital transformation?
Digital transformation is the process of using digital technologies to improve business operations, customer experiences, and decision-making. It involves modernizing systems, automating workflows, and adopting data-driven strategies to increase efficiency and competitiveness.
How does digital transformation help businesses grow?
Digital transformation helps businesses grow by streamlining processes, reducing costs, improving customer engagement, and enabling faster, smarter decisions. It allows companies to scale efficiently, adapt to market changes, and deliver better products and services.
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What is growth marketing?
Growth marketing is a data-driven marketing approach focused on acquiring, engaging, and retaining customers through continuous testing and optimization. It combines creativity, analytics, and technology to drive sustainable business growth across the entire customer journey.